Direct Mail – A Thing of the Past?

Remember the days when your mailbox was full of “junk mail”? It used to be that businesses sent advertisements, coupons, etc. to your home. These days, companies are saving postage and sending email to your inbox instead. Some companies even let you sign up for text ads to your phone. So, does that mean direct mail advertising is no longer effective? There’s no definitive answer, but I believe

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OFF-TOPIC: Snow in Seattle

We’re a Seattle-area based consulting firm and you may have seen us make the news for record-breaking SNOW! We hope everyone is staying safe and warm out there! The great part about freelancing and consulting is you get to work from home! Or is that a downside? While some corporate offices, schools, government agencies, etc. are closed for the safety of its personnel, does it make sense that

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